About Us
BeXtra Collection - Wear Your Identity
At BeXtraCollection, fashion is more than just clothing - it's a statement, a celebration and a movement.
Rooted in culture, faith and creativity, our brand is dedicated to designing apparel that uplifts, inspires and represents the richness of black identity and beyond.
Our Story
BeXtraCollection was born from a deep passion for self expression, faith and culture.
As an extension of Affinity Xtra - a multimedia platform dedicated to sharing Gospel Music of Black Origin - we saw a need for fashion that truly reflects the beauty, resilience and power of our community.
We wanted to create something bold, meaningful and unapologetic, something that speaks to who we are.
That's why we infuse spiritual inspiration, cultural pride and AI Generated artistry into every collection.
BeXtraCollection is more than a brand - it's a movement that embraces identity, faith and authenticity.
The Birmingham Connection
BeXtraCollection is deeply connected to GL360 Media, a community interest company founded in Birmingham, by a visionary leader with a passion for empowering young creatives. For over 20 years, GL360 has been at the heart of the UK's creative and faith based community, mentoring and developing young people in industries such as music, media, performing arts and digital content creation.
From GL360, Affinity Xtra was born - a 24/7 multimedia platform dedicated to promoting Gospel Music of Black Origin. With over 20+ shows spanning R&B, Worship, Rap, Afrobeats, Jazz and topical discussions, Affinity Xtra is a hub for culture, Faith and conversation.
BeXtraCollection is an extension of this mission. Inspired by the creativity, resilience and spirit of Birmingham, our designs reflect the very essence of what we stand for - boldness, faith and cultural pride. Whether it's through radio, events, creative mentorship or fashion, we are committed to uplifting and celebrating our community in every way possible.
Our Mission
We exist to create high quality, meaningful fashion that represents who you are. Whether it's our scripturally inspired, culturally rich collections, or bold artistic statements, our pieces are made to spark conversations and celebrate the essence of our heritage.
What Makes Us Different?
- Cultural & Biblical Inspiration - Every Collection is designed with a deeper meaning, influenced by scripture and the richness of black culture.
- AI-Generated Artistry - We use cutting edge AI technology to create striking visuals that showcase black excellence.
- Print-on-demand, Sustainable Fashion - Our model ensures minimal waste while delivering high-quality, made to order pieces straight to you.
- More Than Just Clothing - Each design tells a story, uplifts the wearer and represents a greater purpose.
Join The Movement
BeXtraCollection isn't just fashion- it's a community, a lifestyle and a statement.
Whether you're rocking our designs to express your faith, heritage or personal style, you're part of something bigger!
Follow us on social media, tag us in your outfits and let's celebrate identity, faith and culture together.
Be Bold. Be Authentic. BeXtra.
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Gospel Link 360 Media
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